Description: 'Geoffrey James' is a vigorous, evergreen shrub known for its abundant, lightly perfumed pale pink flowers that bloom from early autumn through winter. The blooms often shed en masse, creating a charming carpet beneath the plant. This cultivar thrives in Melbourne's climate, performing well in both full sun and part shade. Its fast-growing nature and elegant, bushy, slightly conical habit make it ideal for hedging, screening, or as a standalone specimen. When left unpruned, it maintains a graceful form, but it can also be clipped to form a dense, bushy shrub. 'Geoffrey James' prefers well-drained, slightly acidic soils and, once established, exhibits good drought tolerance.