Lavender ‘LAVINNOVA® Purple Reign’

Common Name:
Lavender ‘Purple Reign’

Description:
Lavender ‘LAVINNOVA® Purple Reign’ is a premium variety of Lavandula stoechas bred for rich colour, high flower density, and superior performance in Australian conditions. This compact, upright shrub features dense spikes of deep royal purple flowers, topped with broad, vibrant purple bracts that give a crown-like appearance—true to its regal name. The aromatic silver-grey foliage forms a tight, mounding habit that suits borders, formal hedging, and container planting. In Melbourne gardens, ‘Purple Reign’ thrives in full sun and well-drained soil, showing excellent resilience to dry and hot weather. Flowering begins in early spring and continues into autumn, with regular trimming encouraging continuous blooming and a tidy shape. It is an outstanding low-maintenance option for adding colour, structure, and fragrance to contemporary and cottage-style gardens alike.

Form:
*Shrub - Small
*Shrub - Clumping / Grass-like / Mounding

Mature Size:
*Height: 60 cm
*Width: 60 cm

Aspect:
*Full Sun

Flowering:
*Flowers in Spring
*Flowers in Summer
*Flowers in Autumn

Flower Colour:
*Deep Purple
*Vibrant Violet

Key Attributes:
*Suitable for Pots
*Scented flowers
*Bee Attracting
*Bird Attracting
*Perennial
*Drought Tolerant
*Low Maintenance
*Suitable for Hedging
*Heat Tolerant
*Herbaceous

Toxicity:
Non-toxic to humans and pets.

Companion Plants:
*Salvia
*Erysimum (Wallflower)
*Catmint (Nepeta)
*Gaura
*Rosemary
*Thyme

Plant Growers Australia (PGA) is an innovative wholesale production nursery based in Melbourne, renowned for superior quality garden plants and pioneering breeding programs.
PGA do not sell direct to the public, but their website has detailed information on this species that is available for everyone to access. 
Visit www.pga.com.au for further details and photos of this plant.